Lesson On Comprehensive Financial Planning

Comprehensive Financial Planning

A lot of people, when shopping for an investing advisor, throw around the term “comprehensive financial planning”. They say, “I don’t just need tax advice, I don’t just need investing advice, I need comprehensive financial planning.” What does that really mean? I’ll tell you what it means to us at my company.

Let’s say you’re going to the mall and you’re shopping for some new towels. Before you can accomplish that goal, you need to understand your destination. There are lots of stores in the mall, but most don’t sell towels. So maybe you decide on J.C. Penney as your towel purchasing destination. Next you need to figure out where in the mall you are, and then figure out how to get to J.C. Penney from where you are.

Let’s apply that to financial advising. What’s the destination in comprehensive financial planning? It’s figuring out where you’re going financially. Specifically, what’s your target retirement lifestyle? Is that a lot like the lifestyle you are living now? How much does that lifestyle cost – $5,000 per month? Less? More?

Next we look at where each client is financially – what’s the current portfolio like? How likely is that portfolio to get you to where you want to go – is it designed for long-term success? A lot of people have no comprehensive plan for using their investment money – here’s an example. I had one client who thought she was struggling financially, but when we added up her assets – spread across 17 different accounts – we found she had $700,000 in usable investment capital. She knew where she wanted to go financially, but until that moment, she hadn’t known where she was.

There are a lot of pieces in a comprehensive financial plan. Risk analysis is an important component. We use standard deviations to measure the volatility in different asset classes to get a sense of the risk involved in each. If we know that a client only needs a four percent inflation adjusted return in order to get to the financial outcome he needs, why would we set up a portfolio that takes on unnecessary risk to chase a 12% return? On the other hand, if a client needs 7% to get where they need to go, we may pick some entirely different asset classes that, over the long term, will get that kind of return.

Are you looking for comprehensive financial planning? You’ve found it. Call me today.

Best Financial Advisor

Best Financial Advisor

Who is your best financial advisor? It’s a question you should ask yourself, if you aren’t doing so already. Let me share with you a story that may help you find an answer to that question.

Recently, I’ve been looking for away to expand my financial advising practice, and one way I’m trying to do so is to acquire a chain of CPA firms along the I-75 corridor here in Texas. I made an offer on a CPA practice through a broker. The CPA was asking for $175,000 for his practice. He had $150,000 in outstanding debt in the business, which he wanted the buyer to take on. The broker for this deal expected a commission on the sale as well.

My offer went like this: I offered to purchase the practice for $125,000, assume the $150,000 in debt, and pay the broker’s commission (a lower amount, because my offer price was lower). In addition, I offered to keep the CPA on as an employee for a minimum of a year, at a salary of $80,000. This was a package worth over $200,000 in the first year for the CPA. So did he take the deal? Actually – no. Watch and see if you can figure out who the CPA’s best financial advisor was.

It turns out that the decision wasn’t really being made by the CPA, but mostly by the individual who owned the debt on the business. I thought I was negotiating with the CPA, but the lender was really the one calling the shots. Instead of my offer, he chose a cash deal from another buyer. His eventual buyer put up half of the original asking price in cash, netting the broker an extra $5,000 in his commission. So he was happy. The lender got lots of up front cash from the deal. Everybody was happy, right? Well, everybody except for the CPA. He kind of got shafted. The buyer wasn’t taking on the debt , but just buying the rights to the business. The sale price was less that what the CPA owed by an amount of $20,000. And what’s worse, the CPA is now out of a job – he sold his business away! He took some financial advice that helped his business broker, but which didn’t help himself all that much.

Who was his best financial advisor? It was ME! I offered him a deal that got him totally out of debt, put $125,000 in his pocket, and kept him in a job for a year. I was looking out for his best interests, as well as my own. He took a deal that left him $20,000 in debt, and with no job with which to pay off that debt. I was trying to help the CPA with my deal, and the financial advice he took helped everybody but himself. Here’s a hint – the best financial advice is not necessarily going to come from a broker, and it’s not going to come from people who you owe money to. It’s true in financial services, and it’s true in other areas of life. When looking for your best financial advisor, look for those that are looking out for you, not just looking out for themselves.

The Global Thinker

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Mark Matson: Broker or Advisor

This is an excellent treatment of this subject. Watch and learn!

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